Do You Say I am The Second?

Do You Say I am The Second?

Ben ikinciyim der misin? Fikir Hunisi

Yes, when all brands position themselves somewhere, they always say I’m number one. How valuable is it to say that I am the second when there are so many companies holding the first place? In this article, I want to explain the value of the second and those who can say that. Now let’s consider what kind of benefit this secondness will bring us. “I’m the second but…” In a normal discourse, we would expect the sentence after ‘but’ to be negative whereas the “but” at the end of the sentence here is of great importance to us. Here we are not working through channels. For example, “I’m the second but you don’t await one’s turn on my side” So what did the confession here give us? An honest and reliable business image. Well, the message given in the next sentence is that there is a fast service. This created the perception of reliable and fast service that the customer was looking for.
Maybe we shouldn’t be afraid to say I’m second. Could you say I’m the second?
Think about what advantages it would be to be able to say I’m second and with peace in mind say I’m second. Customers aren’t interested in your second place but are interested in the advantages and benefits you can offer them. By saying I’m the second, you create awareness and trust in your customers. Huh! This is us…😊